The world's most controversial marriage is currently taking place: the union between offline retailers and online e-tailers. Will the two survive the marriage? What direction will traditional retailing take over the next few years? And what role are e-tailers facing, with low earnings, weak distribution and limited customer support? With an intriguing mix of theory, case study, practical advice and hot updates weekly on the Clicks, Bricks and Brands website, retailers and dot.com companies a clear picure of how to make successful clicks and bricks marriages. The exclusive case studies show how... View More...
Suitable for courses in Strategic Planning, Leadership, Management, and Trends, this book explores change in the world, and assists hospitality and tourism leaders with forecasting these changes. It looks at the state of the industry and makes predictions as to the future of the lodging, cruise, restaurant, technology, and travel industries. View More...
Lynn, Massachusetts, once the leading shoe manufacturing city of the United States, was in many ways a model of the industrial city that much of America was to become. This study of the early industrial revolution in Lynn focuses on the journeymen shoemakers--leading participants in the making of the institutions, ideas, and events that form central themes in the history of working people in America. Spanning the time period from just after the American Revolution to the Civil War, it places special emphasis on the social changes that accompany industrialization, and the impact of those change... View More...
The study of nutrition has grown in importance for the hospitality industry and is now a required course in the hospitality curriculum. This is because of increased awareness among the general consumer who demands healthy food and a well-balanced diet. This new edition covers an encyclopedic range of topics including guidelines on healthy weight and the treatment of high blood pressure, non-fat and low-fat ingredients. A new chapter covers food purchasing, receiving and storage of healthy ingredients. View More...
Written by a Master Mason with over 40 years of professional masonry and construction experience, this all-new edition of today's best-selling guide to understanding and learning how to do masonry work is approved by The Brick Industry of America Extraordinarily complete, the author draws upon more than 25 years as an instructor to provide users with a reader-friendly, comprehensive guide to basic information and advanced skills- from materials, bonds, brick, and concrete block, through advanced work such as building fireplaces, arches, and more All technical and safety information has been ... View More...